Brand Name and Corporate ImageAssess how branding has increa

Brand Name and Corporate ImageAssess how branding has increased in the last few decades. Think of abrand; analyze how the organization developed its brand equity. Assessthe influence of branding on an organization’s IMC.The paperMust be two to four double-spaced pages in length (excluding thetitle and reference pages) and formatted according to APA style asoutlined in the Ashford Writing Center.Must include a separate title page with the following:Title of paperStudent’s nameCourse name and numberInstructor’s nameDate submittedMust use at least two scholarly sources in addition to the course text.Must document all sources in APA style as outlined