Case Analysis Video Game Console Industry in 2012Read the c

Case Analysis: Video Game Console Industry in 2012Read the case, “Video Game Console Industry in 2012” on page 602-612 and address the following questions:Consider an opportunity for a new video game company entering into the market, Provide the following analysis for the new company looking to compete:Does the Video Game Console Industry have any opportunity for new entrants?Identify Video Game Console Industry performance surrounding these key issues:Expansion OpportunitiesOperating efficiencyGrowth strategyCustomer retentionCultural ConsiderationsOverall SalesCompetitionConduct additional research as necessary to provide the most up to date perspective on this case. Search for the following information:Annual ReportSEC Form 10-KAnnual Shareholders Proxy StatementCompetitive/Industry InformationIdentify 3 to 4 key strategies that the new video game company should focus on? Provide examples to support each strategy.Would you invest in a new video game startup company entering under the identified market conditions?  Please explain why or why not.Use the written case analysis format to present findings from the case analysis. The case analysis should :Include the following 5 sections:  I. Executive Summary, II. Statement of the Problem, III.  Causes of the Problem, IV. Decision Criteria and Alternative Solutions, V.  Recommended Solution, Implementation and JustificationBe double spaced and the pages should be numberedHave 1inch margins – top bottom left and rightUse 12 point font sizeBe free of spelling errorsUse an established referencing system – Including 3 to 5 external sources (in addition to your textbook) should be referenced to support the recommendations or to identify issues.  This information would be ideally sourced in current journals, magazines and newspapers and should reflect current management thought or practice with respect to the issues identified.Present the executive summary on the first page of the assignment along with your name (s), student number(s), course section and due dateFor additional information on formatting the case analysis, see Student Handout: Format For Written Case AnalysisStudent_Handout_Format_For_Written_Case_Analysis.doc Must be original work–free of grammatical errors

Posted in Uncategorized