Description Browse through the BrandZ Report (2022); see link below. It is long, so I do not expect you to read the entire report, but try to find and read chapters that interest you the most. REPORT: Brand Z Global Brands Report 2022.pdf After reading the report, 1. Describe TWO different trends in an industry or economy that captured your attention. 2. Describe why these trends are relevant for brand managers.
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