Description Imagine you are taking on the role of a marketing manager in either …
Description Imagine you are taking on the role of a marketing manager in either Best Buy (case study completed in Unit II) or IBM (case study completed in Unit IV). You are making a presentation to the executive team regarding corporate issues/challenges and your recommendations. Remember that this is an internal company presentation; thus, you do not need to cover the company/organizational details. At a minimum, your presentation should include the following items. Problem(s)/opportunities of the company with details: This should include multiple organizational topics including, but not exclusively, motivating internal employees. Potential solutions (three to five) for the problem(s) along with multiple strengths/weaknesses of each: This should include an explanation of how key international aspects impact the problems and ultimately the business. Recommendations including strong detailed rationale: Select at least one, but not all of your potential alternatives. This should include an analysis of processes that influence the control and management of the organization. Implementation of recommendation: This should include an explanation of how you will implement the recommendation with professional and ethical integrity.
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