Carefully study the materials in Chapter 5 of the class text regarding the Meyers-Briggs Personality Type Indicator (MBTI). Then follow this link: http://www.humanmetrics.com/personality Read the material on that website (there is not much to read) and then take the test. Record your score and the interpretation that will be provided on the website after you’ve taken the test. In a video presentation in which we can see your face as you present, please answer the following questions: 1. Do you believe that the assessment you received accurately reflects who you are? Why? 2. With what other type of personality are you most likely to have difficulties when working on a team? 3. What insights do you have about working with people who are of a different type than you?
Using the same hypothetical company from Assignment 1, for this assignment, you …
Using the same hypothetical company from Assignment 1, for this assignment, you will focus on the company’s branding strategy, primary and secondary target markets, positioning statement, and consumer behavior. Note: You should create and/or make all necessary assumptions needed for the completion of this assignment. Instructions Create the second part of your marketing plan: Describe […]
